
Gavin Jewkes
Marketing Solutions Lead UKI, TikTok
Gavin left his hometown of Cardiff in 2012 to pursue his career in London. Over the past 13 years, while still on the hunt for his fortune, he’s carved out an exciting path in marketing. Starting at ASOS, he honed his craft before taking on roles in content marketing, brand strategy, and marketing at John Lewis & Partners, Three, and now TikTok. With experience spanning global giants and national treasures, Gavin is passionate about how culture drives commerce and the transformative role of social media in shaping how we discover and shop today.