Kayla Jaffe

Kayla specialises in uncovering audience insights that transform media strategies. Since joining UM in 2021, she has furthered UM's audience product, consistently delivering exceptional strategic insights. 

Her dedication to creativity has propelled UM's clients to stand out with unmissable campaigns. Kayla's innovative approach ensures that brands not only reach their target audiences but also engage them in memorable ways, utilising best-in-class data. Her work sets a new standard for excellence in audience-rooted media strategy, making her an invaluable asset to the team.