Lashantay Richards

In 2024, Lashantay was honoured as one of Media Week's 30 Under 30’s, a testament to her remarkable contributions to the advertising industry. Her journey began over a decade ago with an unconventional entry through a rotational apprenticeship scheme. This foundation provided her with a well-rounded understanding of the industry, shaping a career marked by versatility and impact. Her professional path spans a variety of roles across the UK and North America, including insights, audio planning, local and global communication planning, and strategic leadership positions. With expertise across sectors such as FMCG, Entertainment, Motors, High-end Luxury, and Beauty, Lashantay brings a wealth of experience to every project.

As Strategy Director at the7stars, she excels in crafting strategic solutions to tackle business challenges, uncover opportunities, enhance effectiveness, and drive innovation. Beyond her professional achievements, Lashantay is deeply passionate about mentoring talent both within and outside the industry, fostering growth and inspiring the next generation of leaders.